About
Belong2
We are a holistic strategic people consultancy built on strong alliances and values. Our entrepreneurial and inclusive characteristics, along with a collective of like-minded companies, help deliver innovative solutions for businesses to bring their vision to life, all while creating a company worth belonging to.
Business problems are solved by people. Not technology, not processes, not ideas. People. But business leaders often see people as a problem to be solved rather than as a power to be harnessed.
The people sector compounds the problem by offering fragmented, piecemeal solutions to disparate problems rather than a unified, holistic vision for how leaders can best harness those untapped strengths to meet business challenges.
Rather than one-off change for specific clients, Belong2 aspires to create permanent change for the sector as a whole – a new way of doing things, driven by a collective of like-minded people.

Purpose & Vision
Our purpose is to lead a movement for change within the people sector.
Success for us is synonymous with a world where business leaders think differently about people - not as a problem to be solved, but as a formidable force to be harnessed.
Our journey involves pioneering the first holistic strategic people consultancy in the APAC region, addressing business problems through a people-centric lens. We diagnose business challenges, design people-led solutions, and draw on a portfolio of best-in-class companies to deliver those solutions.

Our Values
As a collective, our values are not simply words on a wall; they are the lived experience of our people.
These values and behaviours are the essence of who we are - shaping a culture that is pragmatic, meaningful, and genuine in its pursuit of excellence.
We are
๏ปฟEntrepreneurial
We demonstrate this by:
- Pushing ourselves to do more, better
- Embracing a growth mindset
- Being open to new ways of doing things
We are
๏ปฟConsidered
We demonstrate this by:
- Listening and understanding problems
- Pursuing evidence-based solutions
- Calmly considering the bigger picture
- ๏ปฟProviding thought leadership
We are
๏ปฟConnected
We demonstrate this by:
- Working together across the group
- Acting as a sounding board for our clients and our colleagues
- Taking ownership for the group’s success
- Communicating and sharing knowledge
We are
Inclusive
We demonstrate this by:
- Caring deeply for our people
- Embracing diversity and striving to become market leaders in DEl&B
- Welcoming different views and experiences
- Being a business worth belonging to
Our People
In any organisation, the pivotal force behind success rests with its people.
At Belong2, our executive leadership team understands this simple truth. They are the architects of pragmatic transformation and recognise the significance of every individual.
In a world where people are often seen as challenges, our approach is straightforward — people are the solution. Meet our Belong2 Executive Leadership Team:

Simon Meyer
Group Chief Executive Officer
BELONG2

Marie–Rose Siluk
Group Chief Marketing Officer
BELONG2

Chris Whittock
Group Head of Growth
BELONG2

Lyndell Fogarty
Chief Executive Officer
AVINYA

Guy Bryant Fenn
Managing Director
HARRIER

๏ปฟNick Jones
Managing Partner
OCEANS

Carol Tannous Sleiman
Chief Executive Officer
PERFORMHR

Richard Wynn
Chief Executive Officer
THE CEO INSTITUTE